microsoft

Googlelighting: The Google/Microsoft War of Words Continues, Now in Musical Form

“Who knows what the future holds for Google Apps.” That’s the question Microsoft would like its customers to ask themselves before switching away from Microsoft Office and to Google’s cloud-based productivity suite. To underline its point, Microsoft just released a new video attack ad that accuses Google of running Google Apps “on the side” even…

microsoft

MS Office 15: Public Beta is Coming this Summer, Will Include Updated Cloud Apps

Microsoft today announced that it has started a private “technical preview” of the latest version of its flagship Microsoft Office 15 productivity suite. Currently, this preview version is tested by a number of Microsoft customers under a non-disclosure agreement (NDA). Despite the NDA, though, chances are we will soon see screenshots and other information about…

google

Microsoft Beats Google in Schools, Is Now the Most Popular Cloud Productivity Service for Education

When it comes to cloud productivity services and education, it’s easy to think that Google is the only game in town. Google, after all, seems to make an announcement every time a new school signs up for Google Apps for Education. Microsoft, however, has been quietly expanding its reach in the education market with [email protected]

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War of the Halloween Videos: Google Goes for Cute, Microsoft Bets on Horror

I guess there are three ways to approach Halloween: you can go for cute, scary or sexy. Every year, both Google and Microsoft like to produce something Halloween-themed and this year is no exception. As in so many other areas of their competing businesses, he difference between their attemps’ attempts to bring some Halloween fun to the Internet couldn’t be more different: Google produced a family-friendly video-doodle of its employees carving pumpkins and Microsoft went all out to produce a short horror video featuring its Kinect controller.

Microsoft

Bing is Slowly Gaining Traction in UK

Bing, Microsoft’s upstart search engine, hasn’t quite been able to replicate its success in the U.S. in the European market. The latest data from Hitwise includes some good news for Microsoft, however. While every other search engine in the UK lost market share in the last year, Bing actually managed to increase its share of searches in March by 1.4% compared to one year ago. Now that’s now a huge change by any means – and its overall share of searches is still just 4.4% compared to Google’s 90%. As Hitwise’s Robin Goad points out, though, “this translates to a lot of extra searches occurring in Bing.”

microsoft

Bing Expands Facebook Integration With More “Liked Results”

All the major search engines are now working on integrating signals from your own personal network on sites like Facebook and Twitter to enhance their search results. Google launched its latest initiative last week and today Bing is launching the next step in its program to bring more “liked results” to its results pages. Whenever one of you friends has liked a page that appears in your search results on Microsoft’s search engine, this fact is now highlighted on Bing and your friends’ profile pictures will appear underneath the link.