Opinion

A Few Notes About SXSW 2011

I just got back from Austin yesterday and after a day of recuperation, here are my thoughts about this year’s event. Quite a bit has been written about it already, so the fact that it’s getting bigger (maybe too big), very commercial and without any real news value doesn’t come as a surprise, even to those who weren’t there this year. But none of these things are what SXSW is about – it’s about the people, the networking, and the new friendships forged in hallways and over free ice cream at Club de Ville.