digg

Digg Reminds People It’s Not Dead Yet and Still Gets 17 Million Uniques (Reddit: 28 Million)

After repeated rumors, based on notoriously unreliable data from online traffic analytics companies, Digg had to actually post its Google Analytics numbers on its blog yesterday. These numbers show that the site still gets about 17 million unique visitors a month. While Digg has to be defensive about these numbers, though, its competitors at Reddit – which used to be much smaller before Digg’s missteps last year – now celebrate 28 million uniques in October. Digg argues that because close to 50% of its visitors come to the site directly, monitoring firms like Quantcast and Compete can’t accurately measure its traffic.